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Author Archive for: ‘John Heaney’

Your Most Powerful & Memorable Differentiator: Your Stories

My Story

I read a terrific post at Beg To Differ describing the importance of storytelling in corporate branding that reminded me how relevant …

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Creating Your Personal Branding Statement

Nike You

Creating a distinctive and memorable personal brand may be the most important component of your entire job search. Every job …

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Mastering the Behavioral Interview

Interview Success

Most employers don’t get much practice interviewing potential hires and rely on the historical standby questions that are detailed in …

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How to Ask Questions in the Job Interview

Most job candidates think of the interview in completely the wrong way. They think of it as an interrogation and …

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